Alter Ego Alter Ego Liquid Laundry Soap

Name: Alter Ego Liquid Laundry Soap
Brand: Buff City Soap Supply, LLC
Price: 24.0 USD
Availability: InStock

$24.00

Expertly formulated to penetrate stains and lift dirt within minutes, our Deep Cleaning Liquid Laundry Soap leaves behind a clean that you can see, feel, & smell for days.

NET WT 32 fl. oz (946 mL)

Scent

99 Pomlems Aloe + Clover Aqua Spa 99 Pomlems Cobalt Blue Coconut Commando Ferocious Beast Fresh Cotton Good Morning Sunshine Island Nectar Lavender Magnolia Narcissist Oatmeal + Honey Patchouli Sandalwood Persnickety Pink Sugar Sunday Morning Sunshine Unscented White Jasmine Alter Ego

What does this smell like?

Purchase Type

Quantity

Standard shipping

Available - Free shipping on orders over $95

Arrives in 5-7 Business Days

Free Store Pickup

Available at 186 stores, including Alabaster, AL

Select at checkout. Ready today if ordered by noon

Check Other Stores

Packaging might vary slightly.

No Harsh Chemicals

Handmade Daily

Simple Ingredients

Alter Ego

Discover your Alter Ego with our most luxurious scent! Notes of delicate jasmine, precious amber, & sheer musk create an alluring blend that is effortless, elegant, & a little unexpected. ✨🤍

Notes Of Jasmine Sheer Musk Precious Amber Saffron Cedarwood

Warm & Cozy

Fresh Citrus Fruity Herbal Watery

Delectable

Floral

Woody

Narcissist Liquid Laundry Soap by Buff City Soap Supply, LLC

Smells Like Saffron Silk & Double Take

How to use

Pour 2 tablespoons directly into the soap dispenser of the washing machine. If the washing machine doesn't have a dedicated dispenser, pour the laundry soap directly into the drum before adding clothes.

Approximately 30 loads

Ingredients

Water, Laureth Ethoxylate, Potassium Cocoate, Propylene Glycol, Fragrance, Sodium Bicarbonate, Sodium Hydroxide, Glycerin, Citric Acid, Tetrasodium Glutamate Diacetate

Color Change

Notice your Liquid Laundry Soap changing color? Don’t worry! It’s just because we use plant based ingredients.

Introducing Deep Cleaning Liquid Laundry Soap

Expertly formulated to penetrate stains and lift dirt within minutes, our Deep Cleaning Liquid Laundry Soap leaves behind a clean that you can see, feel, & smell for days.

Additive clean. Addictive scent.

Get Obsessed with Liquid Laundry Soap

No Artificial Dyes, Preservatives, or Thickeners

Maximum Plant Based Cleaning Strength

Proven to Fight Dirt & Stains!

Water

Nothing but H2O

Laureth Ethoxylate

Lifts oil stains

Potasssium Cocoate

Coconut soap that's tough on stains

Propylene Glycol

Stabilizes the scent

Sodium Bicarbonate

Baking soda that attacks bad odors

Sodium Hydroxide

Helps release stains

Glycerin

Holds everything together

Citric Acid

Adjusts pH

Tetrasodium Glutamate Diacetate

Softens water for a sparkling clean

Choose from 30+ scent options for FREE customization at your local Makery!

Pick Your Scent Liquid Laundry Soap

Notice your Liquid Laundry Soap changing color?

Don’t worry! It’s just because we use plant-based ingredients.

It's Here

Buy Online Pick Up In Store

Order online
1

Add your favorite hand-crafted plant-based products to your cart and choose pickup at checkout.

Check your email
2

We’ll send you an email when your order is ready for pickup. Head to the Makery with your confirmation email.

Pickup your items
3

It’s time to smell wonderful! Follow the instructions in your confirmation email to verify your order and pickup your items.

Overall rating: 4.669743 / 5 from 3034 reviews.

AI Generated Review Summary

Alter Ego Liquid Laundry Soap is praised for its deep cleaning ability, leaving clothes feeling fresh and smelling amazing. Customers appreciate its excellent cleaning power and wonderful scent, though some had issues with delivery and customer service.

Summary topics

Clothes Feel (2%): Customers raved about how this product leaves clothes feeling fresh, soft, clean, and amazing.
Cleaning Power (6%): Customers appreciated the cleans, with many describing it as excellent, great, amazing, and wonderful.
Scent (3%): Customers keep praising the amazing and wonderful smell of this laundry detergent, with many describing it as the best smelling ever.
Liquid Detergent (8%): Customers keep praising the liquid laundry detergent, with multiple reviews expressing love for it.

Review topics: ["size","results","quality","colors","feel","skin","packaging","issues","look","clothes","fragrance","scent","liquid","ingredients","bottle","price","amount","compliments","husband","shipping","customer service","aroma","residue","soap","spots","value","alternative","detergent","power","favorite"].

Review highlights

"I love the all natural product - it cleans clothes well and smells great!" — Sue D.
"However, I am quite pleased - washes clothes well with great feel, and has a perfect quality and scent afterwards." — Danielle B.
"Love love love the fresh scent and clean feel of my clothing!" — Julie S.

Reviews

This is my favorite detergent.

"This is my favorite detergent. Since switching to this detergent my clothes feel cleaner, I have no stains and residue from the detergent, and I can smell the scent on my clothes and blankets longer. I love all the products and this detergent was the first one I tried and made me stick with it."

— Christina A. (5/5)

"My product leaked during shipment. First time. I could smell it before I opened the boxes. I ordered 6 bottles and 2 of them leaked. Very disappointed. The product is not cheap. Had stores close to us, but they have closed and if I want to go to a store it’s 40 miles one way!"

— Susan (1/5)

First tried Buff City while

"First tried Buff City while visiting family in Memphis. I loved the product performance and the wonderful scents. Unfortunately, the closest store to me has permanently closed, but I just ordered online!"

— Karen R. (5/5)

This is a fantastic product.

"This is a fantastic product. My whole 2,500 suare ft of a House smells amazing when I'm doing Laundry. I was sad to see the Oxford, Alabama Store close. Now I buy online only. Please purchase this Laundry Detergent. You can get clean results with a fresh smell in all of your Laundry. Great Value for your Money."

— BEVERLY N. (5/5)

I feel like it has changed

"I love the smell but I feel like it doesn’t clean my clothes very well like it used to and I’m noticing that it leaves oil stains on my clothes no matter what the temperature is for my washer."

— Ga2 (3/5)

"The Narcissist scent is absolutely amazing! I have been using this laundry soap for over a year and gifted it to many friends! A pleasure to do business with again!!!"

— Linda (5/5)

"I love everything about Buff City products!! Except I forgot to check the box really well before throwing it away and I left my soap holder in there!😞"

— Lisa (5/5)

"This is my go to for super tough stains and overly dirty laundry. Absolutely love this scent."

— Kaylee (5/5)

Aqua Spa Liquid Laundry Soap

"The scent is fresh with a slight perfume smell that last a long time on your cloths. Which is why I love Buff City laundry soap but for me I will forever be a fresh cotton scent lover of Buff City laundry soap."

— Debra H. (5/5)

This is my favorite scent

"This is my favorite scent from Buff City. I love the way my clothes smell after washing."

— Denise S. (5/5)